Accurate investor targeting is one of the key drivers of any successful IR Programme. For this to work effectively, it is necessary for the company to have a clear vision of the types of shareholders the company would like to have. Are they long term low turnover shareholders to help stabilise the shareholder base? Shorter term to provide more liquidity? Shareholders that are more passive and tend to vote with management?
Through our unrivalled experience and unique quantitative and qualitative analysis, CMi2i will uncover those pockets within the investment community who are likely to be the best audience for your investment proposition: those that have the capacity and appetite to acquire your shares.
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Effective targeting relies on accurate shareholder intelligence and analysis. This crucial first step is performed more accurately by CMi2i than any other provider.
We not only look at your peer group, but the strengths and weaknesses in shareholder structure, and your overall strategy.
Our reports provide you with the fund managers’ contact details, saving you time and extra work.
Reports are written by a senior analyst and advisor who has a deep understanding of your sector and goals - not via an automated programme that many other providers rely on.
We have performed targeting studies for over 300 corporates around the world.
85% of clients that choose CMi2i for a targeting study go on to hire us for additional services.
Our entire IR conference schedule is built around CMi2i’s targeting, and it always yields new investors that fit our target profile.
HEAD OF IR, MEGA CAP, MOEX, FEBRUARY 2021